AI Insights · Timothy · October 2021
Top 5 Film & Television Apps in the UK Q3 2021
In Q3 2021, the top 5 Film & Television apps in the UK showed varying trends in downloads, revenue, and active users, with significant movements observed across multiple metrics.
In the third quarter of 2021, the top 5 Film & Television applications in the United Kingdom demonstrated notable performance trends across downloads, revenue, and active users. The data, sourced from Sensor Tower, reveals key insights into the popularity and financial success of these apps.
Disney+ exhibited a consistent pattern in both revenue and active users. Weekly revenue fluctuated, peaking at approximately $1.2M in the last week of August and ending the quarter at around $1.1M. Weekly downloads saw an initial increase, reaching about 119.7K in late July, but gradually declined to 81K by the end of September. Active users remained relatively stable, starting at 3.2M and closing the quarter at nearly 3M.
Netflix maintained a steady weekly revenue with minor variations, starting at $339K and ending at $307K. The app's weekly downloads fluctuated, with a notable rise to 112.7K in the final week of September. Active users showed a slight overall increase, moving from 7.2M at the beginning of the quarter to 7.8M by the end.
ITVX experienced a decline in both downloads and active users. Weekly downloads dropped significantly from 280.8K at the start of the quarter to just 27.5K by the end. Active users followed a similar trend, starting at 1.25M and decreasing to 183.7K. Revenue saw minor fluctuations, peaking at $184K in early August and ending the quarter at $149K.
Amazon Prime Video showed consistent weekly revenue, starting at $220K and peaking at $225K by the end of September. Downloads varied, with a significant spike to 103.5K in early September. Active users remained stable, beginning at 2.1M and closing the quarter at nearly 1.9M.
Finally, BBC iPlayer saw a steady performance in downloads and active users. Weekly downloads started at 203.5K and gradually decreased to 51.7K. Active users showed a slight increase, starting at 1.05M and ending at 698.6K.
For more detailed insights and data, visit Sensor Tower.